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Vamsi Krishna Varanasi

Open to Director, Associate Director, Group PM, and Principal PM roles.

Berlin, Germany hello@vamsivaranasi.me

Summary

Product leader with 10+ years of experience across food delivery, ride-hailing, fintech, and IoT. I have led and contributed to new product development, customer service, user experience, scaling/growth, core systems, and internal products — delivering value to customers, stakeholders, and teams across multiple markets and regions. My mission as a PM is to make sure companies build the right products so that customers, companies, and their employees all have the best possible outcomes.

Experience

  1. Delivery Hero SE

    Mar 2021 – Aug 2025

    Parent of Foodora, FoodPanda, Talabat, and more Berlin, Germany

    Global Product Lead — Incentive Fraud & Real-Time Monitoring (RTM)

    • Built the company-wide incentive fraud capability end-to-end: ideation, product research, PRD, technical design, stakeholder alignment, development, and QA for a $1B+ annual incentive spend.
    • Built automated feature cleanups, versioned features, and a live dashboard for monitoring feature health and new feature pipelines; identified real user needs by interviewing data scientists, ML engineers, and operations.
    • Improved RTM feature accuracy by 20% by defining metrics and standing up a measurement system.
    • Reduced RTM latency by 30% by automating data feature cleanup and improving network architecture.
    • Saved ~€450k annually in RTM operational costs by systematically identifying and eliminating cloud infrastructure inefficiencies.
    • Mentored PMs and improved the product function by templatizing PRDs and A/B tests and upholding standards.

    Domain Lead — Maps & Location Platform

    • Hired and mentored 2 direct reports; interviewed 50+ candidates across functions and seniority levels.
    • Eliminated 12% of maps cost by bringing in lower-cost providers and a zero-cost in-house solution.
    • Reduced empty-address errors by 85%, improving conversion in address entry and ordering flows.
    • Delivered a 25pp increase in address completeness via map-provider blending and data enrichment.
    • Increased address search quality by 15% in Berlin with an experimental search-ranking algorithm.
    • Curated geo-knowledge by building a database of 35,000+ tagged polygons crowdsourced from local teams.
    • Built self-service tools that empowered local teams to manage their own geodata, reducing organizational friction.
    • Evangelized the platform internally; onboarded 6 new internal customers.

  2. Careem Networks GmbH

    Apr 2020 – Feb 2021

    Uber subsidiary Berlin, Germany

    Product Lead — Time Estimations (ETA) and Careem Maps

    • Saved $200k annually by building a global trip reporting system and switching to transaction-based billing for Google Maps.
    • Contributed to $3.4M in annual savings by switching ETA monitoring from New Relic to an in-house APM product.

  3. ANI Technologies Pvt. Ltd

    Apr 2017 – Dec 2019

    Ola Cabs and Ola Money Bangalore, India

    Product Manager — Fintech and Ride-Hailing (Fraud control, ride allocation, customer service)

    • Reduced contact rate by 14%, achieving ~120k AUD/year in cost savings for Ola Cabs Australia.
    • Built a support request history feature that increased customer satisfaction by 5pp and rating response rate by 11pp.
    • Reduced peak-time in-trip ride cancellations by 9% via ride-allocation algorithm improvements.
    • Reduced 3rd-party fraud by 90% and prevented ~15k support tickets per month by building a fraud control system for Ola Money.
    • Eliminated losses of ₹1M/day for Ola Cabs with a balance hold feature on the Ola Money fraud control system.

  4. Securifi Embedded Systems Pvt. Ltd

    –

    Bangalore, India

    Product Manager, Usability

    • Improved app usability of the Almond home IoT system by building coach marks, an in-app help center, and natural-language I/O for settings (NLG/NLP).
    • Created a new usage mode by integrating with IFTTT; grew the service to 150,000+ applet runs and 1,200+ users in 4 weeks.

  5. Infosys Ltd

    –

    Bangalore, India

    Developer and Sales Engineer, CommerceEdge

    • Built 20+ customer sales demos for a storefront-to-warehouse B2C eCommerce platform.
    • Compiled customer feedback from demos into a prioritized feature backlog for the development team.

Selected achievements & impact

Beyond the work

Education